more p1 thoughts...

• the project in a “nutshell” is to use the given content and 3d form to make meaning (aka: communicate)
• first few classes were devoted to experimentation—intended to open up the possibilities, consider new, different methods and approaches to visual form making. it’s okay to experiment and fail miserably. some were successes, some not. it’s okay. but, if you did not try something new you probably failed :-)
• these explorations/experiments are not the only answer—remember that ultimately, it’s your responsibility (as a designer) to communicate one/three of the attributes in the project brief 
• create and present a range of solutions—just like you would in professional practice 
• at least one (perhaps all) of your designs should display what i’ve been calling an “alternative product/brand hierarchy.” this means that “rice krispies” and “kelloggs” should not be the most prominent visual element—although both elements are required in all three proposals—please find something else to make important. 
• please remember that this is a typography-focused project—limit boxes, shapes, ornaments, etc. please do not use photographic patterns in your proposals.
• as you continue your design development—working towards our tuesday—consider and know what (attribute) you’re communicating. make sure your design does it—communicates—as clearly as possible.

and:

please never indent and paragraph break text—ever.

please never indent a first paragraph—ever.