My goal to this project was to make my
cereal boxes have clear differences between them and use different mediums. Each
design was to show a certain attribute and convey feeling.
My first design is
completely computer based and evokes refinement.
The elements are organized in a very orderly way and the colors are clean, soft and
sophisticated.
The second cereal box promotes energy. It has hand-cut lettering, made out of paper towels. It
brings a fun and playful touch to it. I used MetaPlus font for the text, as it
has a nice and clean appearance to contrast the bulky man-made letters. All the
text is overlapped, twisted and angled to bring out the playfulness and energy. I chose the
yellow color to enhance the energy.
My last box is meant to display confidence.
I find the Platelet font to be very unique, funky and bold, creating a
confident feel. I printed the text and cut it in parts and took photos of
it. I like the overlapping
elements and the 3-dimensional feeling they create; they really stand out on
their own. I also think that pink is a confident color. I also choose this box as the proposed final design as it is fresh and interesting.
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| REFINEMENT |
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| ENERGY |
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| CONFIDENCE |
